Theranos was poised to become the next biggest tech company born in Silicon Valley. Elizabeth Holmes, its founder and former […]
Business and Economics
Ducks’ Five-Stage Change Curve Model for Organizational Change
The Five-Stage Change Curve Model developed and introduced by Jeanie Daniel Duck provides a framework for predicting and analyzing organizational […]
Porter’s 5 Forces Analysis of The Coca-Cola Company
The Coca-Cola Company is one of those business success stories that demonstrate the internationalization and globalization of American business. However, […]
Pros and Cons of Price Bundling
Price bundling is a pricing strategy that involves combining two or more products in a single bundle so that the […]
Pricing Strategy of McDonald’s Corporation
Part of the appeal of fast-food restaurants is the relative affordability of their food and beverage offerings compared with other […]
Dynamic Pricing Strategy: Advantages and Disadvantages
Most pricing methods are fixed. However, for some companies and in certain situations, dynamic pricing provides notable advantages and benefits. […]
SWOT Analysis of Uber
Computer programmer and StumbleUpon co-founder Garrett Camp and Red Swoosh co-founder Travis Kalanick founded Uber as Ubercab in 2009 with […]
Review: Pros and Cons of PayPal as a Payment Processor
PayPal is an online payment system owned and operated by the American company PayPal Holdings Inc. It specifically provides online […]
Monopoly: Characteristics, Advantages, Disadvantages
A monopoly is one of the four major types of market structures alongside perfect competition, monopolistic competition, and oligopoly. It […]
Characteristics of Perfect Competition
One of the four major types of market structures is perfect competition characterized by a sizeable number of firms or […]