A differentiation strategy comprises all business-level decisions and initiatives aimed at developing and offering products that have qualities or unique […]
Articles
Advantages and Disadvantages of WAV Format
IBM and Microsoft collaborated to develop an audio file format standard for storing an audio bitstream for personal computers. The […]
Neurology vs Neuroscience vs Neurobiology
The Difference Between Neurology, Neuroscience, and Neurobiology Neurology is a branch of medicine or a specialization within the medical profession […]
Porter’s Five Forces Analysis of Adidas
German multinational fashion company Adidas is the second largest sportswear manufacturer in the world. However, Nike still dominates the landscape […]
Advantages and Disadvantages of FLAC
FLAC or Free Lossless Audio Codec is a free and open-source lossless audio coding format developed by Xiph.Org Foundation and […]
Porter’s Generic Strategies: Explanations and Criticisms
Michael E. Porter introduced the Generic Strategies in his 1985 book “Competitive Advantage: Creating and Sustaining Superior Performance” to describe […]
Competitive Advantage of Samsung
Samsung Electronics has succeeded in becoming a household name through its diverse portfolio of consumer electronics products that include a […]
Product Strategy of Tesla
Tesla has demonstrated coherence within its entire marketing mix. Consider its product strategy as an example. This specific strategy complements […]
Advantages and Disadvantages of AIFF
Audio Interchange File Format or AIFF is an audio file format developed by Apple as a standard for storing digital […]
Apple and Influencer Marketing
Influencer marketing has become a popular form of digital marketing for different companies and brands of all sizes. It involves […]