Samsung Electronics has succeeded in becoming a household name through its diverse portfolio of consumer electronics products that include a […]
Company Profile
Product Strategy of Tesla
Tesla has demonstrated coherence within its entire marketing mix. Consider its product strategy as an example. This specific strategy complements […]
Apple and Influencer Marketing
Influencer marketing has become a popular form of digital marketing for different companies and brands of all sizes. It involves […]
Porter’s Five Forces Analysis of McDonald’s
It is one of the largest fast-food chains in the world as evident from its presence in over 100 countries […]
SWOT Analysis of Zara
Amancio Ortega and Rosalía Mera founded Zara in 1975 in Spain. Inditex was later founded in 1985 as a holding […]
Marketing Mix of Apple: 4Ps Analysis
No one can deny that Apple is one of the most successful tech companies and most recognizable brands in the […]
Porter’s Five Forces Analysis of Xiaomi
Xiaomi managed to be included in the Fortune 500 Global Companies list despite being a young organization established in 2010. […]
Pricing Strategy of Starbucks
A regular trip to Starbucks might be impractical for someone who is on a tight budget. After all, considering that […]
Distribution Strategy of Tesla
Unlike most automakers, which depend on dealers to reach and sell vehicles to their target customers, Tesla does not use […]
The PR Strategy of Apple
Apple has a different approach to marketing. It does not spend too much on advertising unlike its competitors and other […]